Dan McGinn is one of America's most influential and successful communications counselors and trend analysts. In 1987, after a 15-year career as a legislative and staff director on Capitol Hill, McGinn launched his own consulting firm with, as he says, "...no clients, no staff, no income and no (consulting) experience."
Over the past seventeen years, McGinn has been retained by nearly 800 organizations, including a significant percentage of the Fortune 100, major universities, not-for-profit organizations, scores of law firms and numerous elected officials and government agencies.
TMG, of which McGinn is CEO, offers clients specialized consulting practice focusing on litigation support, conflict and dispute resolution and trend analysis in four areas: diversity, the environment, executive conduct and consumer behavior.
Dan is highly regarded for his intense personal engagement with clients, and he customarily directs all research and analysis, using his findings to counsel CEOs and other senior executives on strategy and messaging.
Over the past five years, McGinn has increasingly concentrated on trends analysis to help organizations identify competitive risks and opportunities in a timely and efficient manner. Using carefully tailored opinion research, and media and cultural analysis, McGinn identifies emerging consumer attitudes and behavior patterns which he uses to help clients craft effective strategies.
In addition to his client-based activities, McGinn is frequently asked to speak and present his findings and observations about cultural and consumer trends to corporate, government, higher education, legal and trade association audiences around the world.